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Winter can still be a good time to sell a house, but you may have to work a little harder to make the space appear cozy, warm, and inviting against the dreariness of the season. Here are some helpful insights from top agents about how to sell a house quickly in cold weather.
1. Snow removal is important.
Snow is one of the biggest nuisances when you’re trying to sell a house. It’s important to take the time to clear any walkways so that buyers and agents can use them safely. If there are icy spots, sprinkle rock salt or sand so that no one slips and gets hurt.
2. Illuminate rooms and outdoor areas with lots of light.
Winter isn’t known for consistent sunshine, but let in what natural light you can. If you don’t have the best view from the windows, close the blinds or curtains and turn on the lights in every room, closet, and even the basement and/or attic. If you have a dark corner, use a spotlight or accent lighting to brighten the area.
Turn on exterior lights early to illuminate and make the home feel warm and welcoming to buyers arriving later in the afternoon or evening. Make sure to properly light up the address so they can easily find the correct house.
3. Make sure everything is sparkling clean.
This should go without saying, but if you want to sell your house, it has to be move-in ready. You’ll want to scrub every surface, remove any cobwebs or dust bunnies, and declutter closets and cabinets. If you need to, consider hiring a professional cleaner to do a deep clean every few weeks. It’ll be worth it when the offers start rolling in.
4. Keep your home at a comfortable temperature.
Do you like to keep the thermostat above 72 degrees during the winter? Maybe you’re okay with the cooler weather and prefer to keep it closer to 65 degrees. However, when you’re expecting people to come by to see the home, you don’t want it to be too hot or too cold. A comfortable temperature would be about 68 to 70 degrees.
5. Create an environment that’s cozy and inviting.
The winter is all about soft, fuzzy blankets, a cozy fire, and an atmosphere where you just want to curl up with a good book. You can create a welcoming vibe that’ll entice buyers by doing a few simple things:
6. Identify the Property Borders and features
To make sure there are no surprises in the spring consider outlining the property borders as much as possible. Consider using coloured rope along the borders or around features such as pools and gardens. In addition to driveways and sidewalks up to the property shovel off decks and patios so buyers will get a sense of what to expect in the other seasons.
7. Make it look great online
When it’s cold outside, buyers may spend more time investigating a property online before they venture out into the cold to see it in person. It may take more to lure a buyer out than it did in the warm, sunny days of summer, but they’ll likely take more time researching a property before they commit to a viewing. Properly staging and photographing a home intentionally is especially important in the winter. Hire a good photographer to take photos that highlight your home as a beacon of warmth in the snowy months and include detailed language that highlights what makes your home stand out. Consider including photos from summer months so that buyers feel confident imagining themselves living in this home throughout the year.
Benefits:
There Are Fewer Buyers, but They are More Motivated
In the winter, it won’t surprise you to find out that there are fewer buyers in the market actively looking for a new home. However, of those few buyers who are looking, they are much more motivated to take action.
Winter buyers are typically looking for a quick sale. They might be working with a job change, relocation or lifestyle changes that require them to find a new home ASAP.
Sellers can use this urgency to their advantage, negotiating more favourable terms, closing and even a higher asking price for buyers who are eager to make a move.
Fewer Properties For Sale Also Means Less Competition
In addition to having fewer buyers in the market during the winter, we also see reduced inventory.
Many people will either list in the fall or wait to list in the spring. So if you decide to sell during the winter, you are not only capitalizing on highly motivated buyers, but you are also going to stand out because of the limited available inventory at the same time.
Follow the link to the Dexter Realty Full December Sales and Listing Report:
https://dexterrealty.com/blog.html/sales-and-listing-report-december-2022-a-year-ends-with-a-flourish-and-7833169
You’ve been saving for awhile, weighing your options, looking around casually. Now you’ve finally decided to do it—you’re ready to buy a house. The process of buying a new home can be incredibly exciting, yet stressful, all at once. Where do you start?
It is essential you do your homework before you begin. Learn from the experiences of others, do some research. Of course, with so many details involved, slip-ups are inevitable. But be careful: learning from your mistakes may prove costly. Use the following list of pitfalls as a guide to help you avoid the most common mistakes.
Benefits of Using a Realtor to Sell your Home
Selling your home is a complex process that can be stressful and time-consuming. An experienced Realtor has the knowledge, skills, and connections to help you through the process every step of the way. Consider the following benefits of working with a Realtor:
Professional Experience:
With knowledge and training in marketing strategy, negotiation tactics, and the workings of the current real estate market, a Realtor will be able to guide you through the steps of the home-selling process and be able to explain exactly what to expect. S/he will make you aware of your rights and responsibilities, work with you to strategize the best moves according to your own goals, discuss financing options, and point you in the direction of other specialized professionals who will aid you in different stages of the process.
Best Price:
Realtors have their fingers on the pulse of the current real estate market, and will know what comparable properties in your area are selling for. They have the resources and knowledge to establish the best asking price and to attract the highest selling price. With access to their company’s professional marketing resources and connections, they will ensure potential buyers are immediately made aware of your home and market the property to sell as quickly as possible and for the most money.
“Showcasing” Experience:
Your Realtor will know the importance of a property’s first impression. S/he will have experienced first-hand, for example, the impact a property’s “drive-up appeal” has on the rest of a potential Buyer’s experience of your home. Your Realtor will be able to offer you tips and information on how to get your home in the best selling shape possible, in order to sell your property quickly and for top dollar.
Access to Qualified Buyers:
Realtors save time and effort by dealing only with qualified buyers. They have access to a pool of pre-screened and pre-qualified buyers who are serious about buying a home in your neighbourhood. Realtors work hard to develop this base of qualified buyers which will become an invaluable resource for you.
Negotiation Skills:
Realtors serve many functions, but perhaps the most important is their role as primary negotiator on your behalf. Your Realtor realizes your goal is to sell your home as quickly as possible, and for the most money possible, and will work closely with you during the negotiation process to facilitate this goal. Realtors bring to the process the knowledge and skills to draw up legally binding contracts, to assist in negotiating offers and counter-offers, and to offer counsel and perspective as you work toward your selling goals.